PLDT Enterprise, Smart and Olfu launch an eLearning online store


THE Philippines’ largest fully integrated telecommunications company, PLDT, through its B2B branch PLDT Enterprise and wireless Smart Communications unit, has partnered with Our Lady of Fatima University (Olfu) Inc. to launch the Olfu Smart online store which aims to support the digital learning needs of its students.

Olfu is a progressive and multiple award-winning educational institution: a winner of the Philippine Quality Award; an Autonomous University awarded by the Ched, and certified ISO 9001: 2015.

More recently, Olfu’s proactive initiatives for a Transparent Fatima Learning Experience (FLEX) paved the way to become one of the first selected schools to be allowed to run limited face-to-face classes, an indication of its commitment. to strengthen its university delivery through technology, improved processes and improved facilities.

And to boost FLEX where digital initiatives for e-learning are essential, the university has opened its online store Olfu Smart, an e-commerce platform that will provide its students and teachers with access to blueprints and plans. exclusive connectivity services to support their home online education.

“Our Lady of Fatima University reiterates its commitment to our students in which we will continue to connect with them. We will go the extra mile for our students and teachers to ensure that we can take advantage of whatever means possible to meet their needs, ”said Vincent Kenneth Mercado, Director of Student Financial Services at Olfu.

Since the start of the pandemic, Olfu has implemented various digital initiatives that have made transactions and courses easier for students.

“Our goal is to always be flexible and agile, quick to act and to adapt to circumstances,” said Mercado.

At the start of the pandemic, Olfu immediately made full use of its learning management system to be able to offer flexible teaching methods. Students were also offered easier payment terms for their tuition fees.

Thanks to the collaboration with Smart, the university was able to adapt data plans adapted to the needs of its teachers and students to navigate in different software. As such, Olfu and Smart have offered Smart Bizload packages to students and teachers at a more affordable price without the need to go to retail stores.

Olfu President Dr Caroline Marian Enriquez said: “This partnership with Smart will only reinforce the University’s intention to help our professors become better teachers; use time more efficiently, create modules more creatively and efficiently. On the other hand, access to affordable Smart products improves the learning journey of our students by making it more rewarding through stable digital connections and reasonably priced communication products. And these B2C collaborative opportunities during tough times can only be seen as educational triumphs. “

“Despite the challenges we face, we believe it is the right of our dear Filipino students to continue their education. And with the launch of the Olfu Smart online store, we will be offering hundreds of students and teachers in member schools of the University of Our Lady of Fatima system the best products Smart can offer to support their learning. digital wherever they are – so that no learner is left behind, ”said Al Panlilio, President and CEO of PLDT Inc. and Smart Communications.

PLDT Enterprise is a long-standing partner of the university in providing digital solutions according to their needs. Over the years, PLDT Enterprise has provided end-to-end connectivity and data services to Olfu, including MPLS, trunk lines, Enterprise Broadband, iGate lines and Smart Bizload.

“We would like to thank Our Lady of Fatima University for trusting us with the smart online store project and we aim that through this partnership we enable them to maximize their digital capabilities,” Jovy said. Hernandez, president and CEO of ePLDT; SVP and responsible for PLDT and Smart Enterprise Business Groups. “At PLDT Enterprise, we are committed to supporting Olfu with technology services that will strengthen their educational efforts and at the same time improve the online learning experiences of its students nationwide.

The group-wide education support campaign highlights PLDT and Smart’s commitment to helping the Philippines achieve the United Nations Sustainable Development Goals (UNSDG), in particular SDG 4: quality education as the foundation for improving people’s lives and achieving sustainable development.

Jane Basas, senior vice president and head of consumer wireless activities at Smart, said “The Covid-19 pandemic has disrupted the way students learn. And Smart has responded to the disruption by deploying innovative solutions and services that enable students to adapt and thrive in the new standard for education. Smart continues to encourage young people to experience Giga Life and make sense of their daily activities so that they can live smarter and help build a better world. ” (RP)


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